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What Insurance Do You Need for a Small Business?
The insurance a small business actually needs depends on what the business does, where it operates, how many employees it has, and what assets the...
If you run a business, general liability is usually the first policy a client, landlord, or contract asks you to carry. The name is broad, though, and most owners are not sure what it actually pays for until a claim shows up. Here is exactly what general liability insurance covers, what it does not, and how it fits with the other policies that protect your business.
Quick Answer: General liability insurance covers third-party claims against your business: bodily injury, property damage you cause to others, and personal or advertising injury such as libel or slander. It also pays your legal defense costs. It does not cover your own property, your employees' injuries, professional mistakes, or auto accidents, which each need a separate policy.
A general liability policy is built to protect your business from claims brought by other people, the third parties you interact with: customers, clients, vendors, and the public. It covers six core things.
For a fuller breakdown of how the policy is structured and priced, see our general liability insurance page. The Insurance Information Institute also publishes a plain-language overview of commercial coverages.
This is where most coverage gaps hide. General liability is deliberately narrow, and a long list of common claims fall outside it. Each one needs its own policy.
The U.S. Small Business Administration recommends layering these coverages based on the real risks your business carries, rather than assuming one policy does it all.
The same policy plays out differently depending on the work. A few real-world examples:
In each case, general liability responds to the third-party injury or damage and pays to defend you if the claim becomes a lawsuit.
Policies are written with two numbers. The per-occurrence limit is the most the policy pays for any single claim. The aggregate limit is the most it pays in total across a policy year. A very common small-business policy is 1 million dollars per occurrence and 2 million dollars aggregate, often written as 1M / 2M.
Many commercial contracts require specific limits before you can start work, and some require more than the standard 1M / 2M. When a contract calls for higher limits than your policy carries, a commercial umbrella is usually the fastest and most affordable way to meet the requirement.
Most small businesses do not buy general liability entirely on its own. It is commonly bundled with commercial property into a business owners policy (BOP), which packages the two together and usually costs less than buying each separately. If your business has a location, equipment, or inventory to protect, a BOP is often the better starting point.
General liability insurance covers third-party claims against your business: bodily injury, property damage you cause to others, and personal or advertising injury such as libel, slander, or copyright issues in your advertising. It also covers products and completed operations, medical payments for minor on-site injuries, and your legal defense costs, even when a claim turns out to be groundless.
General liability does not cover your own property, your employees' injuries, professional mistakes, auto accidents, employee lawsuits, or cyber claims. Those require separate policies: commercial property, workers compensation, errors and omissions, commercial auto, employment practices liability, and cyber liability. Claims that exceed your limits are handled by a commercial umbrella.
No. Injuries to your own employees are covered by workers compensation, not general liability. General liability only responds to injuries suffered by third parties such as customers, clients, and the public. Workers compensation is also legally required for most employers in Illinois.
General liability covers physical risks: bodily injury and property damage to third parties. Professional liability, also called errors and omissions, covers financial harm caused by your professional work, advice, or services, such as a mistake, an oversight, or a missed deadline. Many service businesses carry both because each covers a gap the other leaves open.
A common starting point for small businesses is 1 million dollars per occurrence and 2 million dollars aggregate. The right amount depends on your industry, contract requirements, and assets at risk. Many client and landlord contracts specify minimum limits, and a commercial umbrella is an affordable way to raise them when a contract demands more.
Not sure your business has the right coverage?
As an independent brokerage, we shop general liability across top carriers and build the coverage around how your business actually operates. Get a straight answer and a competitive quote.
Get a Commercial Quote Call 833-776-4671Reviewed by Neal Fusco, VP Commercial Lines
25+ years placing commercial coverage for service businesses across Illinois and 40+ states.
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